Our client is seeking a highly skilled professional to join the team in the role of Performance Marketing Specialist. If you thrive in the B2B realm, particularly within SaaS and Service industries, and possess a minimum of 3 years of hands-on experience, we want to hear from you.
Job Responsibilities
- Campaign Setup and Management:
- Implement and manage Google Ads and LinkedIn advertising campaigns based on briefings.
Keyword and Audience Research:- Conduct research to identify effective keywords and target audience segments.
Tracking and Analytics:- Setup tracking codes and utilize analytics platforms to monitor campaign performance.
Reporting and Analysis:- Generate detailed reports on campaign performance, offering insights and optimization recommendations.
Landing Page Creation:- Design and develop landing pages focused on high conversion rates.
Budget and Bid Management:- Oversee campaign budgets and bid strategies to ensure optimal ROI.
Google Ads and LinkedIn Audits:- Conduct audits of existing Google Ads and LinkedIn Ads campaigns as part of initial client engagements to identify areas for improvement and strategic opportunities.
Requirements
- Experience Level: Minimum 3 years in performance marketing, particularly with Google Ads and LinkedIn Ads.
- Educational Background: Bachelor’s degree in Marketing, Business, or related field is preferred.
- Strategic Thinking: Ability to translate strategic briefings into actionable and effective campaign strategies.
- Analytical Skills: Proficiency in data analysis, tracking, and reporting with tools like Google Analytics and HubSpot.
- Communication: Strong communication skills for collaboration in a remote setting.
- Industry Focus: Specialization in B2B, with a preference for experience in SaaS and Service industries.
- Language Requirements: Fluent in English, with professional experience in English-speaking countries (Europe, USA, Australia).
System Requirements
- At least 15mbps for main internet and at least 10mbps for backup
- A desktop or laptop that has an i5 processor with at least 8 GB RAM and an i3 processor for backup
- Note: Back-ups should still be able to function when there is a power interruption
- A webcam
- Noise-canceling USB Headset
- Quiet, Dedicated Home Office
- Smartphone
Benefits
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Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.
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Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.
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Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.
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Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.
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Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.
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Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.
Originally posted on Himalayas