Her Campus Media is hiring a
Manager, Integrated Marketing (Activation)

Her Campus Media is the #1 media portfolio for college students and Gen Z. Our brands -- Her Campus, Spoon University, College Fashionista, InfluenceHer Collective, and Generation Hired -- reach an audience of over 130 million social followers and 19 million monthly unique users, and count more than 50,000 influencers and student ambassadors at 1,500 colleges in our global network. Whether through content, resources, events, or other experiences, our mission is to support, celebrate, inspire, amplify, and equip Gen Z to realize their dreams as individuals and for society. We also power full-service, integrated marketing programs for the world’s top brands, who partner with us to create authentic, meaningful connections with our audience.

Her Campus Media is made up of passionate, entrepreneurial, ambitious doers who are fired up about cultivating the next generation of leaders and changemakers. We are a small but mighty team of individuals, most of whom identify as women, committed to continuing to build a dynamic and inclusive organization where we want to work. Visit our Careers page to learn more about our culture and what makes us tick at hercampusmedia.com/careers!

As Manager of Integrated Marketing (Activation), you are responsible for servicing key client accounts and managing the company’s mid to large scale, complex integrated marketing campaigns, inclusive of digital, influencer, and experiential activations, on behalf of our brand partners. While you will work across all three verticals - digital, influencer, and experiential - you will have a focus on experiential campaigns including the event planning, management and production of virtual and in-person events (i.e. mobile tours, pop ups, campus activities). You will work closely with HCM’s Senior Manager of Activation and HCM’s in-house Events team to push what’s new and next for our experiential offerings. As an experienced member of the team, you are able to lead your campaigns independently, bringing strategic client servicing coupled with smooth project management to your work, while being able to mentor and provide direction to associates/other team members when they are assigned to support on your campaigns. You will regularly contribute to a culture of collaboration, learning and improvement within Activation and the Integrated Marketing team as a whole to level up the overall knowledge and excellence of the team. This role reports to the Senior Manager - within the Activation team.

Responsibilities & Duties

• Independently and confidently manage HCM’s mid to large scale, campaigns and clients from kickoff through recap and renewal stages, including overseeing support from associates/other team members as needed based on campaign size and complexity
• Provide outstanding client service to brand and agency partners, owning client communication and relationship building and ensuring clients’ campaign objectives are fulfilled
• Lead internal project management and collaboration to ensure successful and timely execution and delivery of all campaign elements
• Directly or indirectly manage and mentor junior team members as needed
• Stay abreast of industry marketing trends and ways to enhance Her Campus Media’s offerings to remain innovative in the market

• 4+ years of full-time experience in an integrated marketing role at a publisher and/or agency, with a focus on post-sale responsibilities
• Track record of success personally managing mid to large scale integrated marketing campaigns and building client relationships across digital, influencer, and experiential (experience with all 3 strongly preferred) and building client relationships
• Excellent communication, client services, and problem-solving skills
• Very strong organizational and project management skills, with ability to collaborate successfully in a highly matrixed environment
• Passion for Her Campus Media’s mission and the unique opportunity to marry our audience, community, and client interests in our work

Benefits & Perks

• Eligibility for performance bonuses
• Choice among six health insurance plans
• Dental and vision insurance
• 401k retirement savings plan with company matching
• Unlimited PTO and flexibility to work remotely
• Extremely generous company holiday policy, with twenty (20) paid federal and office holidays including two (2) floating holidays each year
• Highly parent-friendly culture, including 12 full weeks of parental leave plus additional 4 weeks of part-time parental leave, all fully paid
• Summer Fridays
• FSA and HSA offered
• Life insurance
• Optional short-term and long-term disability insurance
• Free One Medical membership offering same-day primary care over video or in person
• Free Health Advocate services to help navigate the healthcare system
• Dog-friendly office (if in Boston)

Salary Range: $65,000-$75,000
Final salary offered to the candidate selected for the position will be based on factors including but not limited to the candidate’s skills, experience, and other factors.

Interview Process & Expectations

To apply, click the “I’m interested” button to upload your resume and submit a cover letter as well as any portfolio materials you have if applicable.

Our timeline is to make a hire by August 2023. You can expect 3-4 rounds of interviews, including an initial phone screen and subsequent interviews with leaders on the Community Marketing and Integrated Marketing teams as well as one of HCM’s Co-Founders. You will be asked to submit a short work sample to demonstrate your understanding and approach for this role.

Please refer to our Interview Prep Guide (hercampusmedia.com/careers/interview-prep) for a general overview of our hiring and interview process and what we look for in applications.

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas. All your information will be kept confidential according to EEO guidelines.